KuruPon Tablet (くるポンタブレット)

Product under the family-friendly brand “makoto and sunao”, the くるポンタブレット(KuruPon Tablet) intestinal health tablet.
The Japanese word, くるポンタブレット, is the onomatopoeia of massaging the baby’s stomach in a circular motion to ease its intestinal discomfort, thus the name of this product. The logo uses intestine-themed text and imagery of probiotics to feature the product characteristics. It also utilizes vibrant, lively colors to attract infant-care audience.